World's #1 Beads Sofa Brand (US), Yogibo First Store at Suntec City in Singapore

August 01 2023 – Y Igaki

SINGAPORE, Aug 5th, 2023- Yogibo, the world's number one Beads sofa brand, will open the first store at Suntec City in Singapore on Aug 5th, 2023. Yogibo is a brand which originated in New Hampshire (US) in 2009. It has expanded its innovative sofa business throughout the US, Canada, Netherlands, Japan, Korea, Taiwan, and other countries around the world.

Yogibo's Beads sofa covers are made from a single piece of fabric using a special manufacturing process. As a result, Yogibo's Beads products can be used as beds, sofas, recliners, and more as its shape can be arranged freely based on the desired use. It is loved by its fans as "the magic sofa that's too comfortable to move" since it adjusts to your body no matter which direction you sit.

Beads sofas are made in multiple fabrics that can be placed upright and don't need backrests. Yogibo's secret is the outer cover, made with patented US technology, available in a wide lineup of sizes and colors to fit every lifestyle, from single-person sofas to family sofas, and children's sofas.

Eyal Levy and the Yogibo Story

Eyal Levy, the founder and CEO of Yogibo, created the concept Beads sofa made of stretchy fabric to solve the problem of his pregnant wife's inability to sleep on her stomach, leading to the creation of Yogibo. The Yogibo Beads sofa is not just an item that can be used for pregnant women and childcare, but a relaxing product that will enrich your life. (We recommend pregnant women consult their doctors before using Yogibo sofas, as health conditions during pregnancy vary.)

Yogibo is currently very popular in Japan as well as in the United States. Yogio has over 80% market awareness in Japan, over 100 stores opened, and many satisfied Japanese customers are using the product. In Japan, the global female pop group NiziU, created through a joint project between Korea's JYP and Sony Music, has been a commercial representative for Yogibo since July 2021, with their commercial having achieved first place in the Japanese commercial popularity ranking. Thanks to NiziU’s profile, Yogibo has attracted a great deal of attention. Since then, they have done various commercials until 2023, always performing high in the rankings.

■ Opening in Singapore

On August 5, Suntec City West Tower 2F, near Tokyuhands and Don Don donki, will have a Grand Opening. Before and at the time of the opening, we are preparing two campaigns to make many customers happy.


1. Countdown Giveaway on Instagram
As a countdown to our Grand Opening on 5th August, we’re giving away one of our YOGIBO Products (Max, Pod X, Short, Lounger, Roll Smile) worth $180~470, to 5 lucky winners!

How to enter:
1. LIKE this post and FOLLOW @yogibosingapore
2. COMMENT below what colour you want to get! (Choose your colour in the last photo)
3. TAG 3 friends

EXTRA CHANCE: Repost this on your IG story and tag us! (Ensure your account is public for this / for private accounts to send a screenshot of your IG story. *Your timestamp should be at least 24 hours or 1 day)

EXTRA 3 CHANCES: Repost each countdown post on your IG story and tag us.

Date: 31st July~4th August

*Giveaway ends on 4th August 2023, 23:59.
*5 winners will be notified via Instagram DM’s from @yogibosingapore
*Open to Singapore residents only.
*T&Cs apply.


2. Grand Opening Giveaway ~Dive into Magic Sofa~
In celebration of Yogibo’s Grand Opening, a Yogibo Max worth $470 will be given to 6 lucky winners! Visit the store to have fun with the top-down Videobooth and share your video on your Instagram.

How to enter:
1. Visit the store and have fun with Yogibo Beads sofa at the Video Booth.
2. Follow @yogibosingapore on Instagram.
3. Post the video of you enjoying Yogibo on your Instagram Story, tag @yogibosingapore and 2 friends and share one reason why you want to win Yogibo Max once you receive the video. *Ensure your account is public / for private accounts to send a screenshot of your Instagram Story. (The timestamp should be at least 24 hours or 1 day)

Date: 5th, 6th and 9th August

*Giveaway ends on 9th August 2023, 23:59.
*6 winners will be notified via Instagram DM’s from @yogibosingapore
*Open to Singapore residents only.
*T&Cs apply.